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What

is DUGUT?

DUGUT™ IS A PLATORFM THAT GENERATES BRAND
LOYALTY WITH SUSTAINABLE ACTION!
CONSCIOUS CONSUMERS: By engaging sustainable brands on the DuGut™ App, conscious consumers are rewarded with Real-Life Actions. (Cleaning up 1 pound of plastic, planting a tree or sending a poor kid to school, etc.)

SUSTAINABLE BRANDS: The DuGut™ App provides Brands with an innovative solution to reach and bind the fast-growing group of conscious consumers on the channels they prefer. We Call this methodology, Brand Actions™.

REAL LIFE ACTION: We combined the UNs 17 Sustainable Development Goals (SDG) into 4 more easy to understand categories that are sponsored by Brands via Brand Actions™. Every Brand Action™ leads to a Real-Life Action!.
OUR CONSUMER BEHAVIOR

At DuGut™, we believe that our consumer behavior is the solution for almost every problem we have in our world. After all, it is our most characteristic attribute.

MOST IMPACT

If even a fraction of our consumer spending could help solve Climate Change, Inequality, and Poverty; the impact would be enormous.

CONSCIOUS CONSUMERS

A new breed of conscious consumers… Gen Y&Z are already driving brands to practice responsible business and they makeup 59% of the world’s population.

REAL ACTION!

We believe that REAL Action is the key to change. We only support organizations that take direct action such as cleaning a pound of plastic out of the ocean, planting a tree, obtain carbon credits or send a poor kid to school!


THE PANDEMIC PROVED THAT WE CAN UNITE AND CHANGE

WE ALL HAVE A ROLE TO PLAY


Climate change and COVID-19 are two very different challenges, but they do have some key things in common. Both are global - they do not respect national boundaries - and both require countries to work together to find solutions.


The global community has shown that it can act to address a crisis, with governments, businesses and individuals taking measures and changing behaviours in response to the pandemic. When we work together, even small personal actions when put together, like physical distancing, can make a big difference, helping us to overcome huge challenges.

PROTECT THE MOST VUNERABLE

In a crisis, we must protect the most vulnerable. Young people around the world raised their voices on an unprecedented scale, asking adults and leaders to protect them from climate change. Now they are showing solidarity with the older members of society, who are more vulnerable to the virus, by helping to stop the spread. This kind of intergenerational solidarity is what solves crises.

UNITE BEHIND THE SCIENCE

Both climate change and the COVID-19 pandemic require us to listen to experts, to unite behind the science and not play politics with people’s lives. This means responding to the challenge at the appropriate scale and treating a crisis like a crisis with the urgency that’s needed. We can all play a part in spreading accurate facts and science, countering the misinformation that puts lives at risk.

LEARNING FOR A BETTER FUTURE

A good education is one of the most valuable tools we have, because it provides children and young people with the skills and knowledge, they need to create a better tomorrow. We can help them use this time at home to build their strengths, their creativity, and their desire to confront any challenge. To children and young people everywhere: Keep learning and keep raising your voices!

WAT PEOPLE SAY
"Change will not come if we wait for some other person or some other time. We are the ones we've been waiting for. We are the change that we seek."

– Barack Obama

“I shouldn't be up here. I should be back in school on the other side of the ocean. Yet, you all come to us young people for hope. How dare you? You have stolen my dreams and my childhood with your empty words. Yet, I am one of the lucky ones. People are suffering.”

– Greta Thunberg

“To every lawmaker out there: No longer can you fly under the radar doing whatever it is that you want to do ... We are coming after every single one of you and demanding that you take action."

– Delaney Tarr

"What we must do now is enact change because that is what we do to things that fail: We change them."

– Lorenzo Prado

“The last decade was a decade of youth activism, but the next one is going to be about youth change-making, and that’s what gives me hope”

– Malala Yousafzai

FACTS


Gen-Z, the largest generation, constituting 32 percent of the global population


Source:
Forbes


62 percent of Generation Z, prefer to buy from sustainable brands


Source:
New York Post


Gen-Z believe companies should address urgent social and environmental issues.


Source:
Cone Communications


More than 90 percent of CEOs state that sustainability is important to their company’s success


Source:
Stanford Social Innovation Review







HOW

DUGUT WORKS

CHANGING OUR WORLD IS FUN AND REWARDING!


CAUSES WE LIKE
Latest News


WHO IS

BEHIND DUGUT?

DuGut™ consist out of a team of Global Industry leaders with decades of experience and the networks that comes with it. Our founder, that has been Impact Advisor and member of the Rank Review Board and Distinguished Counsel to the President Obama Administration, assembled this Dream-Team and teamed up with Young Entrepreneurs that are specialized in communicating with our main target groups. Together we developed a Validated System that enables positive change in a fun engaging way.

STEPHANUS VERMEULEN

FOUNDER/CEO/ACTIONIST

Stephanus is an Actionist, as well as an Advertising and Entertainment Executive with over 30 years of experience and served as a Impact Advisor on President Obama’s Rank Review Board. Stephanus is specialized in generational behavior.

JACOB MAGALHAES

Co-FOUNDER/CCTO/ACTIONIST

Jacob is a social entrepreneur, with a technical background, and is an Actionist who represents our main target group. Jacob is determined to leave a positive impact on society through his work.

THIERRY PEEK

CO-FOUNDER/CCO/ACTIONIST

Thierry is an entrepreneur with a background in auditing, strategic planning, business modelling, accounting and operations and was former CFO of Merkle Netherlands and CFO a.i. Brand Loyalty International.

LET'S

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